Light opened to the public at Palazzo Citterio from June 17 to July 14, 2024. Envisioned by Swarovski Creative Director Giovanna Engelbert and curated by British fashion journalist and critic Alexander Fury, it celebrates almost 129 years of the Austrian house’s heritage and influence across the worlds of fashion, jewellery, and pop culture.
Tinkerbell kinda evening for Ananya Panday; attends SWAROVSKI India exhibition in Milan as brand ambassador
Bollywood actress and Swarovski India brand ambassador Ananya Panday glowed in a fully crystallized green custom a-line dress paired with green Gema jewellery giving Tinkerbell vibes. The actress looked gorgeous in sleek middle parted bun and classy makeup by applying eye shadow, mascara-coated lashes, blush and nude lipstick completing the look.
Across the historic salons of the newly renovated Palazzo Citterio, the magnificent extension of Pinacoteca di Brera in the heart of Milan. This cultural partnership with the city’s foremost museum allowed visitors to admire for the first time the renovated Palazzo, which will host the modern art collections of Pinacoteca di Brera donated by the Jesi and Vitali families from December 2024.
Mapping a journey through time and space across Swarovski’s storied history, from its foundation in 1895 through to today, this landmark showed the first exploration of the heritage and revolutionary spirit of one of the oldest European luxury brands.
Showcasing exceptional crystal-embellished fashion pieces from international brands including Balenciaga, Dior, Gucci, Schiaparelli, Versace and Armani the red carpet looked worn by Harry Styles, Doja Cat, Katy Perry, and Beyoncé.
Swarovski – Masters of Light underscored Swarovski’s ceaseless creativity and savoir-faire with its inspired collaborations with the greatest names in fashion, cinema, and music across over a century.
Alexis Nasard, Swarovski CEO, commented: “We are pleased to present the ‘Masters of Light’ exhibition in Milan, celebrating 129 years of Swarovski’s richbheritage and bold modernity. As a global capital of fashion, luxury, design, and culture, Milan is the perfect location, and our partnership with Pinacoteca di Brera offers a unique opportunity to experience Swarovski’s universe in the extraordinary setting of Palazzo Citterio, highlighting our unique savoir-faire and rich cultural contributions.”
Giovanna Engelbert, Swarovski Global Creative Director, commented: “I am glad to see my creative vision expressed in this showcase of Swarovski’s world, from its rich history to its collaborations with the biggest Fashion Houses and Pop Icons as well as the jewelry we have been making. Seeing this astonishing exhibition come to life is incredibly fulfilling, a true journey of wonder, discovery, dream, and joy. Masters of Light celebrates Swarovski’s craftsmanship and savoir-faire across every creative discipline. I am thrilled that its European premiere is here in my hometown of Milan, and proud and humbled to be part of this incredible Luxury House that has innovated into the future for 129 years.”
Paying homage to the fashion industry that is the beating heart of the Made in Italy brand, Swarovski – Masters of Light brought an exceptional selection of over 50 crystal-embellished outfits designed by storied fashion houses, including Italian brands Prada and Miu Miu, Fendi Couture, Gucci, Atelier Versace pieces designed by Gianni Versace and Donatella Versace, and Armani Privé by Giorgio Armani, alongside global designers including Alexander McQueen, Louis Vuitton, Thierry Mugler Couture and Vivienne Westwood, and historical couture gowns including an exceptional 1895 gown by the House of Worth, many brought to Italy for their first-ever public display.
It also included an unprecedented curation of outfits worn by global pop culture icons, from Josephine Baker to Tina Turner, Madonna to Kylie Minogue; a unique array of stage costumes and red-carpet ensembles drawn from the Swarovski Heritage Collection; and thousands of shining jewellery pieces, figurines, and crystals, including the largest crystal chaton ever created. Another highlight is a selection of fine jewellery showpieces made with laboratory grown Swarovski Created Diamonds.
Masters of Light Since 1895, Swarovski creates beautiful products of impeccable quality and craftsmanship that bring joy and celebrate individuality. Founded in 1895 in Austria, the company designs, manufactures, and sells the world’s finest crystals, Swarovski Created Diamonds and zirconia, jewellery, and accessories, as well as home décor and crystals for Automotive. Swarovski Crystal Business is represented in over 140 countries worldwide with 2,300 Swarovski boutiques complemented by selected multibrand partners and employs 16,600 people.
Also Read: Ananya Panday looks feisty in black satin and lace corset dress
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