Las Vegas-based art and music festival Life is Beautiful will shift to a new format that aims to turn Sin City’s downtown into a “massive dance party.”
Festival organizers on Tuesday unveiled plans for A Big Beautiful Block Party, described as a two-day “celebration of the culture, ideals and evolution of Downtown Las Vegas.” It’s set for Sept. 27-28.
The EDM-focused block party format is designed to offer a more intimate experience than past iterations of the festival which included overlapping musical sets and multiple stages. The plan promises to transform Downtown Las Vegas into “a massive dance party” with musical performances scheduled from 5 p.m. to 2 a.m. both days.
Performers slated to appear include Justice, Peggy Gou, LCD Soundsystem, Jamie xx, Jungle, James Blake, Thundercat, Toro y Moi, Badbadnotgood, Neil Frances, LP Giobbi, Empress Of, John Talabot and Fifi.
A Big Beautiful Block Party marks a big change for Life is Beautiful, which had been a three-day event since it was founded in 2013 by Tony Hsieh, the Zappos CEO who died in 2020 at age 46. Last year’s event featured performances by such notable acts as The Killers, Kendrick Lamar, Odeza, Flume, The 1975, Khalid, Omar Apollo and Kim Petras. In 2022, Life is Beautiful was acquired by Variety parent company Penske Media Corporation and Rolling Stone.
The festival has also struck a partnership with the nonprofit organization Headcount to help drive voter registration in advance of the presidential election in November.
Tickets for A Big Beautiful Block Party go on sale June 27.
(Pictured: Peggy Gou performs in April at Coachella)
Source Agencies
